In Defense of Brand – How to Build a QA Rubric With FullStory

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The support team members at FullStory are fierce defenders of the company’s brand.

They believe deeply in brand alignment across support, marketing, sales, post sales, self service and more – it all needs to be consistent to build trust with customers.

In this webinar, we dig deep into:

👉 Why they measure/report on quality

👉 What their core values are

👉 How they set up their QA rubric to reflect these values

👉 How they operationalize on-brand experiences!