Beyond the Dashboard
How QA Unlocks Hidden Insights
Why does the CEO of a $2B company believe QA beats dashboards? Join our next CEO/CX strategy chat to hear Auren Hoffman, Chairman of SafeGraph and former CEO of LiveRamp (acquired for $310M), explain why top leaders are turning to QA to uncover hidden risks and make smarter, faster decisions.
In this session, Auren and Vasu Prathipati, CEO & Co-Founder of MaestroQA, will explore how QA goes beyond surface metrics to reveal the insights that truly drive customer satisfaction, compliance, and business success.
When: Available Now
Where: On-Demand
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What You’ll Learn:
- Beyond Metrics: Why data alone can miss the mark – How surface-level metrics often obscure crucial insights.
- The True Cost of Staying High-Level: See the impact of overlooking the details that drive customer satisfaction and compliance.
- QA as a Game-Changer for Leaders: Discover how top executives leverage QA to connect with frontline realities and drive operational success.
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Auren Hoffman, Chairman, Safegraph
Auren Hoffman is the CEO of SafeGraph, a leading provider of data on physical locations. He previously co-founded and led LiveRamp, which became the largest middleware company connecting marketing applications and was acquired by Acxiom for $310 million. Beyond SafeGraph, Auren co-founded the Dialog Retreat with Peter Thiel and serves as a General Partner at Flex Capital and a board member at Datavant. As an angel investor in over 180 tech companies, Auren brings a wealth of experience in scaling and investing in data-driven businesses. He holds a B.S.E. in Industrial Engineering and Operations Research from UC Berkeley.
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Vasu Prathipati, CEO & Co-Founder, MaestroQA
Vasu is the accomplished CEO and Co-Founder of MaestroQA, a company that has transformed the customer support landscape through data, analytics, and automated workflows. He has assisted hundreds of top-tier brands to revamp their CX strategies, delivering tangible results and exceptional customer experiences. A renowned thought leader and speaker, Vasu is a leading authority on modernizing customer service to enhance business impact, including QA, training, and agent performance. With a commitment to excellence and a focus on delivering tangible results, Vasu and his team at MaestroQA are dedicated to transforming customer service into a strategic partner for driving brand growth and improving CX.